Welcome to the “Crisis Communication” video course intended to help you communicate effectively both internally and externally during a crisis situation. This course comprises two lessons covering how to convey critical information to both your internal employees and your external stakeholders, such as your customers. Have you ever felt overwhelmed during a crisis, worrying about how your employees and the public were going to respond? Well, even if you haven’t, you need to be prepared for crises and know how to respond to them ahead of time. That way, you can ensure each and every one of your employees is sufficiently informed and ready to react appropriately in the event of a crisis. And, you can prevent public relations disasters from occurring in the first place.
Overview
COURSE DIFFICULTY
COURSE DURATION
15m
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Crisis Communication Strategies
Identify Key Stakeholders and Their Needs
Evaluate the Impact of Communication During a Crisis
Implement Best Practices for Media Relations in Crisis Situations
Create a Comprehensive Crisis Communication Plan
Public Relations Professionals, Communication Specialists, Marketing Managers, Executives, Team Leaders
None
01. Understanding Crisis Communication Fundamentals
02. Analyzing Real-World Crisis Case Studies
03. Crafting Messages for Different Audiences
04. Utilizing Social Media in Crisis Management
05. Preparing for Future Crises and Lessons Learned
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Crisis Communication Strategies
Identify Key Stakeholders and Their Needs
Evaluate the Impact of Communication During a Crisis
Implement Best Practices for Media Relations in Crisis Situations
Create a Comprehensive Crisis Communication Plan
WHO SHOULD ATTEND
Public Relations Professionals, Communication Specialists, Marketing Managers, Executives, Team Leaders
PREREQUISITES
None
COURSE OUTLINE
01. Understanding Crisis Communication Fundamentals
02. Analyzing Real-World Crisis Case Studies
03. Crafting Messages for Different Audiences
04. Utilizing Social Media in Crisis Management
05. Preparing for Future Crises and Lessons Learned
