Welcome to the “Content to Drive Traffic Your Way” video lesson intended to outline some of the many ways to add content to your site to make it more searchable. This is the final lesson in the “Digital Marketing” series, which explains methods and best practices of digital marketing. In this lesson, the viewer will learn about creating content to increase searchability through mediums such as blogs, articles, webinars, and more. The lesson also covers how to drive traffic externally as well as paid methods of driving traffic.
Overview
COURSE DIFFICULTY
COURSE DURATION
7m
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Content Strategies
Utilize SEO Techniques to Increase Visibility
Leverage Social Media Platforms for Content Distribution
Analyze Content Performance Metrics
Create Engaging and Shareable Content
Marketing Professionals, Content Creators, Small Business Owners, Digital Marketing Beginners, Social Media Managers
Basic Understanding of Digital Marketing Concepts
01. Introduction to Digital Marketing
02. Understanding Content Marketing
03. SEO Best Practices
04. Social Media Strategies
05. Measuring Content Success
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Content Strategies
Utilize SEO Techniques to Increase Visibility
Leverage Social Media Platforms for Content Distribution
Analyze Content Performance Metrics
Create Engaging and Shareable Content
WHO SHOULD ATTEND
Marketing Professionals, Content Creators, Small Business Owners, Digital Marketing Beginners, Social Media Managers
PREREQUISITES
Basic Understanding of Digital Marketing Concepts
COURSE OUTLINE
01. Introduction to Digital Marketing
02. Understanding Content Marketing
03. SEO Best Practices
04. Social Media Strategies
05. Measuring Content Success
