Welcome to “Making a Business Case: Performing a SWOT Analysis,” a video lesson created to help learners identify their organization’s strengths, weaknesses, opportunities, and threats. This lesson is the sixth of 12 in the “Making a Business Case” video course intended to help employees gain buy-in for their innovative business ideas. Throughout this lesson, viewers will become familiar with the SWOT framework and learn how to refine their idea to make it as specific and relevant as possible. Then, learners will discover how to apply their SWOT analysis results to their idea in order to strengthen their business case.
Overview
COURSE DIFFICULTY
COURSE DURATION
8m
Skills Learned
After completing this online training course, students will be able to:
Conduct a comprehensive SWOT analysis for their organization
Identify strengths and weaknesses within a business context
Analyze opportunities and threats in the market
Develop actionable strategies based on SWOT findings
Present a compelling business case to stakeholders
Business Analysts, Project Managers, Team Leaders, Strategists, Entrepreneurs
None
01. Introduction to SWOT Analysis
02. Identifying Strengths and Weaknesses
03. Analyzing Opportunities and Threats
04. Developing Strategies from SWOT Analysis
05. Presenting Your Business Case
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Conduct a comprehensive SWOT analysis for their organization
Identify strengths and weaknesses within a business context
Analyze opportunities and threats in the market
Develop actionable strategies based on SWOT findings
Present a compelling business case to stakeholders
WHO SHOULD ATTEND
Business Analysts, Project Managers, Team Leaders, Strategists, Entrepreneurs
PREREQUISITES
None
COURSE OUTLINE
01. Introduction to SWOT Analysis
02. Identifying Strengths and Weaknesses
03. Analyzing Opportunities and Threats
04. Developing Strategies from SWOT Analysis
05. Presenting Your Business Case
