Welcome to the lesson “Identifying the Need Gap” in the course “Expert Insights: Professional Selling with Jim Cathcart,” which teaches viewers how to notice and take advantage of a needs gap. This lesson is the twentieth of 30 lessons in the “Professional Selling with Jim Cathcart” Expert Insights course intended to help anyone become more successful at selling by teaching how to build and maintain trust with customers. After watching, you will know how to leverage the gap between what a customer has and what they want, so you can improve the way you sell.
Overview
COURSE DIFFICULTY
COURSE DURATION
6m
Skills Learned
After completing this online training course, students will be able to:
Identify Key Customer Needs
Analyze the Need Gap in Sales Conversations
Develop Tailored Solutions for Clients
Enhance Persuasive Selling Techniques
Sales Professionals, Business Development Representatives, Account Managers, Marketing Professionals
Basic Sales Knowledge, Familiarity with Customer Relationship Management Tools
01. Understanding the Sales Process
02. Techniques for Identifying Customer Needs
03. Strategies for Closing the Need Gap
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify Key Customer Needs
Analyze the Need Gap in Sales Conversations
Develop Tailored Solutions for Clients
Enhance Persuasive Selling Techniques
WHO SHOULD ATTEND
Sales Professionals, Business Development Representatives, Account Managers, Marketing Professionals
PREREQUISITES
Basic Sales Knowledge, Familiarity with Customer Relationship Management Tools
COURSE OUTLINE
01. Understanding the Sales Process
02. Techniques for Identifying Customer Needs
03. Strategies for Closing the Need Gap