Welcome to Prospecting by Phone: Does Cold Calling Work? This is the first video lesson of nine in the Selling at a Distance sub-series, Prospecting by Phone. Some people think that cold calling can be intimidating, exhausting, or out of date. In this series, you will learn different strategic guidelines and tips for becoming effective at prospecting by phone. Cold calling is very much alive. What’s dead is the old “it’s a numbers game” mindset and bothering prospects into buying something. This video lesson describes how to make a difference with your cold calling approach.
Overview
COURSE DIFFICULTY
COURSE DURATION
5m
Skills Learned
After completing this online training course, students will be able to:
Identify the Key Components of Effective Cold Calling
Understand the Psychology Behind Cold Calling Success
Develop Strategies to Overcome Common Objections
Evaluate the Effectiveness of Cold Calling Techniques
Sales Professionals, Business Development Representatives, Marketing Executives, Entrepreneurs
None
01. Introduction to Cold Calling
02. Understanding Your Target Audience
03. Techniques for Effective Communication
04. Building Rapport Over the Phone
05. Measuring Success and Adjusting Strategies
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify the Key Components of Effective Cold Calling
Understand the Psychology Behind Cold Calling Success
Develop Strategies to Overcome Common Objections
Evaluate the Effectiveness of Cold Calling Techniques
WHO SHOULD ATTEND
Sales Professionals, Business Development Representatives, Marketing Executives, Entrepreneurs
PREREQUISITES
None
COURSE OUTLINE
01. Introduction to Cold Calling
02. Understanding Your Target Audience
03. Techniques for Effective Communication
04. Building Rapport Over the Phone
05. Measuring Success and Adjusting Strategies
