Welcome to the “Sales Toolkit: Getting to the Decisionmaker” video lesson meant to help learners ensure they’re selling to someone with the authority to make a purchase. This video lesson is part of the “Sales Toolkit,” which provides tools for successfully navigating the sales process. During this lesson, viewers will learn the difference between decisionmakers, influencers, gatekeepers, and blockers. Ultimately, learners will understand that they must always be talking to—or working toward talking to—a decisionmaker to avoid wasting their time.
Overview
COURSE DIFFICULTY
COURSE DURATION
7m
Skills Learned
After completing this online training course, students will be able to:
Identify Key Strategies for Engaging Decision Makers
Develop Effective Communication Techniques for Sales Conversations
Analyze Customer Needs to Tailor Sales Approaches
Build Relationships with Key Stakeholders
Create a Structured Follow-Up Plan to Secure Deals
Sales Professionals, Business Development Representatives, Account Managers, Marketing Executives, Team Leaders
Basic Understanding of Sales Concepts, Familiarity with Customer Relationship Management Tools
01. Understanding the Sales Process
02. Identifying Decision Makers and Influencers
03. Crafting Effective Outreach Messages
04. Techniques for Navigating Organizational Structures
05. Strategies for Overcoming Objections and Closing Sales
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify Key Strategies for Engaging Decision Makers
Develop Effective Communication Techniques for Sales Conversations
Analyze Customer Needs to Tailor Sales Approaches
Build Relationships with Key Stakeholders
Create a Structured Follow-Up Plan to Secure Deals
WHO SHOULD ATTEND
Sales Professionals, Business Development Representatives, Account Managers, Marketing Executives, Team Leaders
PREREQUISITES
Basic Understanding of Sales Concepts, Familiarity with Customer Relationship Management Tools
COURSE OUTLINE
01. Understanding the Sales Process
02. Identifying Decision Makers and Influencers
03. Crafting Effective Outreach Messages
04. Techniques for Navigating Organizational Structures
05. Strategies for Overcoming Objections and Closing Sales
