Welcome to the “Sales Toolkit: Identifying Prospect Needs” video lesson intended to help learners gain key information for connecting their offerings to a prospect’s challenges and opportunities. This video lesson is part of the “Sales Toolkit,” which provides tools for successfully navigating the sales process. Throughout this lesson, learners will become familiar with critical steps for uncovering a prospect’s needs—even if they’re reluctant to open up about problems they’re facing. Viewers will also learn how to segment needs based on five broad categories.
Overview
COURSE DIFFICULTY
COURSE DURATION
8m
Skills Learned
After completing this online training course, students will be able to:
Identify Key Prospect Needs and Pain Points
Tailor Sales Approaches Based on Prospect Insights
Utilize Effective Questioning Techniques to Gather Information
Develop Customized Solutions to Meet Prospect Requirements
Sales Professionals, Business Development Representatives, Account Managers, Marketing Professionals
Basic Understanding of Sales Principles, Familiarity with CRM Tools
01. Introduction to Prospect Needs
02. Techniques for Identifying Needs
03. Analyzing Prospect Information
04. Developing Tailored Sales Strategies
05. Implementing Solutions and Follow-Up Techniques
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify Key Prospect Needs and Pain Points
Tailor Sales Approaches Based on Prospect Insights
Utilize Effective Questioning Techniques to Gather Information
Develop Customized Solutions to Meet Prospect Requirements
WHO SHOULD ATTEND
Sales Professionals, Business Development Representatives, Account Managers, Marketing Professionals
PREREQUISITES
Basic Understanding of Sales Principles, Familiarity with CRM Tools
COURSE OUTLINE
01. Introduction to Prospect Needs
02. Techniques for Identifying Needs
03. Analyzing Prospect Information
04. Developing Tailored Sales Strategies
05. Implementing Solutions and Follow-Up Techniques