Welcome to the second video in the Selling at a Distance series. If products and services simply sold themselves, organizations wouldn’t need salespeople at all! Even with today’s technology, the salesperson remains a critical driver of revenue. In this series, salespeople will learn how to master the new skills required to sell at a distance. This video lesson discusses the importance of using multiple channels to contact prospects. Several channels of communication are presented, along with the reasons why salespeople should include them in their approach.
Overview
COURSE DIFFICULTY
COURSE DURATION
6m
Skills Learned
After completing this online training course, students will be able to:
Develop a comprehensive multi-channel contact strategy
Identify key communication techniques for different channels
Analyze customer interactions to improve engagement
Implement best practices for remote selling across various platforms
Measure the effectiveness of multi-channel approaches
Sales professionals, Marketing specialists, Business development managers, Customer service representatives
Completion of Selling at a Distance (Part 1 of 14)
01. Introduction to Multi-Channel Selling
02. Understanding Customer Preferences
03. Techniques for Effective Communication
04. Tools and Technologies for Multi-Channel Contact
05. Evaluating and Optimizing Sales Strategies
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Develop a comprehensive multi-channel contact strategy
Identify key communication techniques for different channels
Analyze customer interactions to improve engagement
Implement best practices for remote selling across various platforms
Measure the effectiveness of multi-channel approaches
WHO SHOULD ATTEND
Sales professionals, Marketing specialists, Business development managers, Customer service representatives
PREREQUISITES
Completion of Selling at a Distance (Part 1 of 14)
COURSE OUTLINE
01. Introduction to Multi-Channel Selling
02. Understanding Customer Preferences
03. Techniques for Effective Communication
04. Tools and Technologies for Multi-Channel Contact
05. Evaluating and Optimizing Sales Strategies
