Welcome to the “Promoting Your Personal Brand Ethically” video lesson intended to help you keep ethics top of mind as you go through the hiring process. This lesson is part of the “Selling You” video course, which guides ambitious individuals in pursuing their dreams and achieving their professional goals. In this lesson, viewers will learn the many drawbacks of fudging facts in an effort to get a job. Ultimately, learners should understand that, if their brand story is compelling enough, they shouldn’t even be tempted to lie when pursuing a job opportunity.
Overview
COURSE DIFFICULTY
COURSE DURATION
5m
Skills Learned
After completing this online training course, students will be able to:
Identify the Key Components of a Personal Brand
Develop Strategies for Ethical Self-Promotion
Leverage Social Media Effectively for Brand Awareness
Assess the Impact of Personal Branding on Career Growth
Create a Personal Branding Action Plan
Marketing Professionals, Entrepreneurs, Job Seekers, Business Students, Personal Development Enthusiasts
None
01. Introduction to Personal Branding
02. Understanding Ethical Considerations in Branding
03. Building and Communicating Your Brand
04. Utilizing Digital Platforms for Promotion
05. Measuring the Success of Your Personal Brand
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify the Key Components of a Personal Brand
Develop Strategies for Ethical Self-Promotion
Leverage Social Media Effectively for Brand Awareness
Assess the Impact of Personal Branding on Career Growth
Create a Personal Branding Action Plan
WHO SHOULD ATTEND
Marketing Professionals, Entrepreneurs, Job Seekers, Business Students, Personal Development Enthusiasts
PREREQUISITES
None
COURSE OUTLINE
01. Introduction to Personal Branding
02. Understanding Ethical Considerations in Branding
03. Building and Communicating Your Brand
04. Utilizing Digital Platforms for Promotion
05. Measuring the Success of Your Personal Brand