Welcome to the “The Fundamentals of Marketing: Creating a Marketing Plan” video lesson. This is the fifth of 20 lessons in “The Fundamentals of Marketing with Brian Honigman” Expert Insights course, which guides viewers through the essential elements of a successful marketing strategy. This lesson covers what information to include in a marketing plan and walks you through how to create this helpful aid to take your company’s marketing strategy to the next level.
Overview
COURSE DIFFICULTY
COURSE DURATION
8m
Skills Learned
After completing this online training course, students will be able to:
Develop a comprehensive marketing plan
Identify target markets and customer segments
Analyze competitive landscape and market trends
Create effective marketing strategies and tactics
Measure and evaluate marketing performance
Marketing professionals, Entrepreneurs, Business students, Small business owners
None
01. Introduction to Marketing Fundamentals
02. Market Research and Analysis
03. Developing Your Marketing Strategy
04. Creating a Marketing Plan
05. Implementing and Evaluating Marketing Efforts
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Develop a comprehensive marketing plan
Identify target markets and customer segments
Analyze competitive landscape and market trends
Create effective marketing strategies and tactics
Measure and evaluate marketing performance
WHO SHOULD ATTEND
Marketing professionals, Entrepreneurs, Business students, Small business owners
PREREQUISITES
None
COURSE OUTLINE
01. Introduction to Marketing Fundamentals
02. Market Research and Analysis
03. Developing Your Marketing Strategy
04. Creating a Marketing Plan
05. Implementing and Evaluating Marketing Efforts