Welcome to the “The Fundamentals of Marketing: Elevate the Product or Service” video lesson. This is the third of 20 lessons in “The Fundamentals of Marketing with Brian Honigman” Expert Insights course, which guides viewers through the essential elements of a successful marketing strategy. This lesson covers the role of marketing as the bridge between valuable products/services and customer needs. After watching, viewers will understand the importance of product roles, conducting market research, and effectively communicating the usefulness of offerings.
Overview
COURSE DIFFICULTY
COURSE DURATION
7m
Skills Learned
After completing this online training course, students will be able to:
Identify the Core Principles of Marketing
Analyze Target Audiences Effectively
Develop Strategic Marketing Plans
Utilize Digital Marketing Tools and Techniques
Marketing professionals, Business owners, Sales teams, Entrepreneurs, Students in marketing fields
Basic understanding of marketing concepts, Familiarity with business operations
01. Introduction to Marketing Fundamentals
02. Understanding Product Positioning
03. Crafting Effective Marketing Strategies
04. Implementing Marketing Campaigns
05. Measuring Marketing Success and ROI
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Identify the Core Principles of Marketing
Analyze Target Audiences Effectively
Develop Strategic Marketing Plans
Utilize Digital Marketing Tools and Techniques
WHO SHOULD ATTEND
Marketing professionals, Business owners, Sales teams, Entrepreneurs, Students in marketing fields
PREREQUISITES
Basic understanding of marketing concepts, Familiarity with business operations
COURSE OUTLINE
01. Introduction to Marketing Fundamentals
02. Understanding Product Positioning
03. Crafting Effective Marketing Strategies
04. Implementing Marketing Campaigns
05. Measuring Marketing Success and ROI