Welcome to the Using Surveys to Get Feedback video series! In order to assess and improve performance, you need information and data, and lots of it. One way to collect this is through surveys. Whether you are polling customers or employees, you need to make sure the results are valid, and this takes planning, preparation, and some basic knowledge of survey method. Once you’ve prioritized your survey elements, you need to turn them into survey items. This video lesson will teach you how to make your survey items relevant, concise, unambiguous, and focused.
Overview
COURSE DIFFICULTY
COURSE DURATION
7m
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Survey Items Based on Key Elements
Analyze Feedback to Improve Survey Design
Implement Best Practices for Survey Item Construction
Survey Researchers, Data Analysts, Marketing Professionals, Product Managers, UX Researchers
Completion of Parts 1, 2, and 3 of the Course Series
01. Understanding Key Elements of Surveys
02. Techniques for Turning Elements into Survey Items
03. Evaluating and Refining Survey Questions
SKILLS LEARNED
Skills Learned
After completing this online training course, students will be able to:
Develop Effective Survey Items Based on Key Elements
Analyze Feedback to Improve Survey Design
Implement Best Practices for Survey Item Construction
WHO SHOULD ATTEND
Survey Researchers, Data Analysts, Marketing Professionals, Product Managers, UX Researchers
PREREQUISITES
Completion of Parts 1, 2, and 3 of the Course Series
COURSE OUTLINE
01. Understanding Key Elements of Surveys
02. Techniques for Turning Elements into Survey Items
03. Evaluating and Refining Survey Questions
