Disruptive Innovation

Welcome to the Disruptive Innovation video lesson intended to educate viewers about disruptive innovation and its impact on existing markets and industries. This lesson covers the definition of disruptive innovation, how to identify a potential disruptor, and how to prepare for disruption affecting an organization. Ultimately, viewers should learn why disruptive innovations are so effective in displacing the existing markets and industries and how they can be the disruptor in their industry.