Making a Business Case: Gaining Feedback and Support

Welcome to the “Making a Business Case: Gaining Feedback and Support” video lesson, which describes how to create a team that provides input and support for your idea. This lesson is the second of 12 in the “Making a Business Case” video course intended to help employees gain buy-in for their innovative business ideas. This lesson begins by highlighting the benefits of building a support team to help make your idea happen. Next, viewers learn who to recruit for the support team, from coworkers and managers to industry experts and consultants. Finally, this lesson suggests how to approach these target stakeholders to ask them to join the support team.