Professional Selling: Have a Questioning Plan

Welcome to the lesson “Have a Questioning Plan” in the course “Expert Insights: Professional Selling with Jim Cathcart,” which explains why asking questions and having a listening mindset improves your interactions with your customers. This lesson is the twenty-third of 30 lessons in the “Professional Selling with Jim Cathcart” Expert Insights course intended to help anyone become more successful at selling by teaching how to build and maintain trust with customers. After watching, learners will understand why they need to lead with questions and a desire to learn from their customers rather than the goal to sell.