Professional Selling: Listening Effectively

Welcome to the lesson “Listening Effectively” in the course “Expert Insights: Professional Selling with Jim Cathcart,” which covers an extremely important aspect of selling: how to listen. This lesson is the twenty-second of 30 lessons in the “Professional Selling with Jim Cathcart” Expert Insights course intended to help anyone become more successful at selling by teaching how to build and maintain trust with customers. After watching, viewers can improve the way they’re framing the cost of what they’re selling to a customer.