The SCARF Model: A Tool for Understanding Yourself and Others

Welcome to “The SCARF Model: A Tool for Understanding Yourself and Others”! This video lesson is all about the SCARF model, which suggests that people’s behavior is motivated by a desire to avoid social threats and gain social rewards. To start, this lesson describes the general psychology behind this model and defines the elements that make up the SCARF acronym: status, certainty, autonomy, relatedness, and fairness. Then, you’ll learn how to minimize threats and maximize rewards for employees at work. Ultimately, by viewing this lesson, you should be able to understand and modify your own behavior, as well as understand others’ reactions and positively influence them by adapting your leadership approach.